Wishing you a fabulous Fourth!

Production Notes - how to see your name in lights:  These images were created with a DSLR (digital single lens reflex) camera in bulb mode, a tripod and a sparkler.  Bulb mode allows you to keep the shutter on a camera open for an endless amount of time.  Once the sparkler* was lit, each letter was drawn in the air and captured in a photograph.  Those photographs were then placed in an image of fireworks and merged with our database using sophisticated personalization software.  This same level of personalization can be done on any printed piece, making your direct mail stand out from the crowd. 

*If you try this at home, the same effect can be created using a flashlight or glow stick.

Have you been thinking about doing more than generic printing and black and white personalization?  Personalizing one’s message and graphics in color has been known to increase your typical response rate by as much as 135%.  Add relevant data and it’s 500%.  Source: Romano & Broudy

Ask us about an affordable and cool way to personalize your direct marketing.  You are only limited by your imagination, so have fun with it.